Data Glossary Lab

Cloud Computing is the on-demand delivery of computing power, database storage, applications, and other IT resources via the internet with pay as you go pricing.

Cohort Analysis is a specialized subset of behavioral analytics that breaks down a large dataset into related groups, or "cohorts," based on shared characteristics or experiences within a specific time span. Instead of viewing all users as a single unit, this analysis tracks how specific segments behave over time, allowing businesses to identify patterns in engagement, retention, and churn.